The newly refreshed lineup features a mix of time-sensitive promotional codes expiring in the coming days alongside continuous offers that remain active for everyday savings. By partnering exclusively with brands rated as “Good” or “Great” within its comprehensive directory, Good On You aims to bridge the gap between conscientious consumerism and financial accessibility, ensuring that shoppers can discover eco-friendly alternatives without prohibitive price tags.
Among the featured brands with expiring promotions is the Australian children’s fashion, swimwear, and lifestyle label Oobi. Known for crafting vibrant garments for babies, girls, and tweens using breathable cotton, Oobi stands out in the childrenswear market for its commitment to environmental and ethical standards. The brand utilizes low-impact, non-toxic dyes throughout its entire collection, completely avoids animal products, and relies exclusively on sea freight rather than air transport to significantly reduce its carbon footprint.
Shoppers browsing Oobi’s full-priced collection can take advantage of an exclusive 25% discount using the checkout code OOBIGOODONYOU, a promotion set to run until October 7. Additionally, the brand offers a continuous 15% discount that is automatically applied at checkout, and its pre-loved items are accessible through secondhand platform Retykle for families seeking circular fashion alternatives.
Another prominent inclusion in the current discount cycle is SeamsFriendly, a label specializing in custom-tailored womenswear, menswear, and children’s apparel designed to fit a wide array of body types. The brand emphasizes function and utility, utilizing lower-impact materials such as organic cotton and linen. A key differentiator for SeamsFriendly is its high degree of customizability. Customers can tailor garment specifications to their exact measurements and preferences—modifying necklines, sleeve lengths, and overall garment dimensions to ensure a personalized fit that minimizes waste and reduces the likelihood of returns due to sizing errors.
SeamsFriendly offers extensive size ranges across its categories, including custom sizing options for both men and women, alongside a children’s line. Shoppers can currently secure a 10% discount on the brand’s most-loved designer styles and custom collections using the exclusive checkout code SF-GY10, which remains valid until October 12. A continuous 10% offer is also permanently available through the platform.
For outdoor enthusiasts, Smartwool provides performance-oriented apparel and base layers crafted from merino wool. Based in Colorado, the brand is widely recognized for its merino wool ski socks and technical wear. Smartwool sources its wool exclusively from farms certified by ZQ Merino, ensuring high standards of animal welfare, environmental land management, and social responsibility throughout its supply chain. While not tied to a temporary promotional code, Smartwool’s inclusion in the Good On You directory highlights accessible options for technical and outdoor apparel that align with verified sustainability metrics.
Footwear and accessories brand Nisolo is another key highlight, offering consumers savings through its current promotional window running through October 15. Known for prioritizing living wages across its international supply chains while actively working to combat climate change, the American brand offers an assortment of loafers, boots, and sneakers for men and women. Alongside its ongoing women’s and men’s sales events, Nisolo maintains high transparency regarding its factory conditions and worker compensation, earning a favorable rating in the Good On You directory.
Beyond the expiring promotions, the updated directory features a robust selection of continuous, non-expiring offers designed to introduce shoppers to new ethical labels or provide ongoing savings on established favorites. These enduring partnerships span various sectors of the conscious lifestyle market, encompassing apparel, accessories, undergarments, and children’s goods.
ReCreate, a New Zealand-based boutique clothing brand, is featured among the continuous offers with a permanent 10% discount accessible via the code GOODRECREATE10. The brand focuses on transforming lives through fair employment, training, and empowerment initiatives for its makers. ReCreate incorporates lower-impact materials such as organic cotton into its collections and cleverly integrates textile offcuts to minimize manufacturing waste. Most items are available in standard sizing ranging from extra-small to extra-large.
Germany-based Orbasics brings a minimalist and sustainable approach to everyday basics, offering gender-neutral organic clothing for adults and children. Founded by Lilija out of a desire for high-quality, ethically produced childrenswear, the brand utilizes 100% GOTS-certified organic cotton and works exclusively with certified local production partners. Shoppers can use the code GOODBRANDORBASICS10 to receive 10% off purchases across the adult and kids ranges.
Parisian label Facettes Studio caters to the professional wardrobe with a collection centered on tailored suits and versatile essentials for women. Committed to circularity and reduced environmental impact, the brand has completely banned polyester and polyamide from its collections, opting instead for upcycled materials. Facettes Studio further supports product longevity by offering an in-house repair and alteration service. An exclusive 15% discount is available using the code FACETTESGOODONYOU15.
Streetwear and casual apparel brand THTC continues to champion sustainability through its utilization of organic hemp. As a recognized leader in eco-friendly streetwear, THTC produces t-shirts, hoodies, caps, and socks, while also supplying white-label ranges for charities and non-governmental organizations. A 10% discount is available via the checkout code GOODONTHTC10.
Ucon Acrobatics approaches minimalist accessories with a strong emphasis on eco-friendly innovation. The Berlin-based brand produces functional bags and lifestyle products featuring a high proportion of organic cotton and other sustainable materials. Operating with a commitment to renewable energy in its direct facilities, Ucon Acrobatics also ensures the payment of living wages at the final stage of production, offering a 10% discount with the code GOODUCON10.
Intimate apparel and basics brands are also well-represented in the continuous directory. Pico offers soft underwear for men and women crafted from cotton sourced through organic farming co-operatives. Certified by Fairtrade International as a Small Producers Organisation, the British brand provides a 15% discount using the code GOODPICO15. Similarly, Portuguese label ColieCo specializes in handmade-to-order lingerie, underwear, and swimwear manufactured exclusively from responsibly sourced, lower-impact fabrics, backed by a 10% discount code.
Los Angeles-based Proclaim focuses on inclusive sizing and responsible materials, producing bras and underwear from recycled plastic bottles and TENCEL. The brand emphasizes racial inclusivity through its diverse shades of nude foundations and ensures living wages for workers at its California manufacturing facility, offering a 15% discount with the code PROCLAIMGOOD15.
Additional continuous offers include Greek accessories brand Théla, which crafts vegan fashion items from diverted plastic waste in partnership with disadvantaged communities; Indian womenswear label The Summer House, which collaborates with local artisans and NGOs to produce flowing silhouettes from regional, lower-impact fabrics; and German children’s brand Orbasics.
Good On You continues to publish its evaluations and promotional updates weekly to help consumers navigate the complex landscape of fashion and beauty marketing. Through transparent ratings covering impacts on people, the planet, and animals, the platform empowers shoppers to make informed purchasing decisions while supporting brands that prioritize ethical and sustainable practices.
